♞Campaigns & key visuals
Key visual and campaign design for launches and events
We create a key visual for your launch, event or seasonal push, then adapt it across print, outdoor, digital ads and social. The campaign looks like one idea wherever people see it.
What’s included
Every project is scoped to what you need. These are the pieces we usually deliver.
Key visual
The hero image and layout that sets the campaign's look, message and tone.
Print & outdoor
Billboards, posters, roll-up banners, flyers and in-store materials, print-ready.
Digital ad sets
Meta, Google display and LinkedIn ad sizes adapted from the key visual.
Social rollout
Teasers, launch posts, stories and covers that carry the campaign through.
Event materials
Stage backdrops, banners, badges, invitations and signage.
Adaptation system
Templates and rules so your team can extend the campaign after launch.
Related work
A few recent projects. See more on our work page.
How a project runs
The same three phases, whatever the size of the project.
Brief & review
The openingYou share your goal, current materials and references. We review what’s there and confirm scope, files and timeline in writing.
Concepts & revisions
The middlegameWe present a first direction with the reasoning behind it, then refine it together through feedback over email or Slack.
Final files & handover
The endgameYou get organized, print and web-ready files in the formats you need, plus source files so your team can keep using them.
Questions
Do you work with agencies?
Yes. We take on overflow and white-label campaign work for agencies and can work inside your Slack, Trello or ClickUp.
Can you adapt a key visual someone else designed?
Yes. If the key visual is already approved, we can adapt it across all the sizes and formats you need.
Do you handle printing?
We deliver print-ready files with bleed, crop marks and the right color profile for your printer. Printing itself is arranged by you or your printer.
How long does a campaign take?
A key visual usually takes about a week. Adaptations depend on the number of formats; we'll confirm the timeline in writing.
Plan your next campaign
Tell us what you're launching and where it needs to appear. We'll reply with a direction and a clear quote.